The focus for an internal meeting is often on improving communications, sharing behaviour attitudes, driving education and training or engaging and motivating personnel.
Client
We have established a long-standing partnership with one of the world’s leading professional services firm (14,000+ staff) to deliver an annual pharmaceutical conference.
Client Brief
To provide a high level global conference for their dedicated pharmaceutical consultancy and audit divisions in a motivational European location.
Client Key Objectives
To develop a successful marketing campaign to accelerate the number of participating delegates.
To develop an innovative forum for improving internal networking between divisions.
To connect pharma managers with new solution sets and client opportunities.
PHARMA360 Solutions
- Proposed Marbella, Spain as the preferred venue location
- Developed the theme “Connectivity” for the event together with a “Pharma University” forum for debating, educating, learning and networking
- Managed a global marketing campaign supported by a bespoke registration website
- Provided real time statistics 24/7 for the client to monitor the campaign’s success
- Orchestrated a diverse programme of plenary sessions, breakouts and workshops
- Achieved knowledge sharing through a structured exhibition forum
- Provided in-house full service event solutions including venue find, group & individual flights, event & exhibition management, technical production, speaker research, entertainment & theming plus video filming & editing
PHARMA360 Results
Both the event & design management divisions worked in unison to produce a unique strategy to communicate the right message in an innovative way. The event was deemed a total success due to the high level of educational content and networking opportunities provided.
Client Comment
"The Olive team ensured the smooth running operation of a complex and stretching event, dealing with important and demanding delegates and speakers alike. The flexibility and availability factor is always a plus for me when I look for high class suppliers. Together we produced a magnificent event that educated the delegates in a modern and innovative way."
